Emma Mudge
Co-founder and Coaching Psychologist
BSc (Hons), PGCert, PGDip, MSt
Member of the British Psychological Society & Division of Coaching Psychology - GMBPsS

About me...
Hi, I’m Emma, a Coaching Psychologist, based in Kent, UK. I facilitate change by using my expertise in psychological approaches involving cognition, perception, behaviour and emotion – enabling people to become their best selves.
I have more than 15 years of experience in psychological services. In recent years I’ve been responsible for creating and leading a successful coaching service within a private healthcare company; helping hundreds of employees, individuals and groups within numerous organisations. Now, I’m thrilled to be working in partnership with Emily, providing a brand-new service.
If you are interested in my previous and current work, check out my LinkedIn
I thrive when working in strong, collaborative and energising relationships, such as the one I have with Emily (my business partner, the other half of EmPower You). It’s why I love working as a Coaching Psychologist – we have protected time and space to build a trusted, safe, challenging and nurturing relationship.
I’m looking forward to building that relationship with you and seeing your success on your journey through coaching.
I am an ethically, empirically and theoretically based Coaching Psychologist and always act in the best interests of my clients. I work under regular supervision and will always base my approach in the latest research (which is helpful when one of your top values is ‘love of learning’!). I constantly assess the way I work and seek out improvements to enable my continued professional development, which is incredibly important to me.
I am passionate about lots of things! I’m particularly interested in understanding more about; the benefits of nature on our mental wellbeing, empowerment, embodiment, flourishing, living more mindfully, positive body image, self-care, resilience, and self-compassion.
My ‘know you can’ attitude also fuels my dedication to social justice and activist work, my research and dedication to life-long learning. You’ll often find me with my head in a book, walking or training my dog Bruin, tending to my garden, kickboxing or dancing – anywhere there’s music!
What is Coaching Psychology?
Coaching Psychology is underpinned by models of coaching and grounded in established psychological theories and approaches. Coaching Psychology is used to enhance wellbeing and performance in personal and professional life, for individuals, groups and organisations.
But what does that mean?
We all have within us the ability to learn, develop, be powerful, reach our fullest potential and live a life we love.
However, in our complex, uncertain, ambiguous and volatile world where our attention and energy are often spread thinly we can easily forget what might be helpful for us, we might feel stuck or have a sense that we could be living life in a different way.
Almost every person I interact with in day-to-day life, in and outside of my coaching relationships, has something they want to explore, work on, improve or change.
Coaching Psychology is designed to help you help yourself.
To start, realise and maintain the journey into your brighter future.
Who doesn’t want the knowledge, confidence and belief to make those wants and needs become a reality?
Our brains and bodies form a personal, complex system that interacts with the world around us. Together, we’ll create a positive working alliance and in our protected time together we’ll explore and understand more about you, and how you can live a flourishing and purposeful life.
Let’s talk…
If you think sessions of Coaching Psychology with me could be a good fit for you, but would like to ask questions before committing to an assessment, you can book a free, no-obligation Exploratory Call by clicking the “Book Now” button at the top of the page, clicking on my picture and then selecting “Exploratory Call”.






My Qualifications and Experience
MSt from Cambridge University
Coaching – 2025
PGDip from University of East London
Applied Positive Psychology & Coaching Psychology – 2023
BSc (Hons) from University of Kent
Applied Psychology – 2012
PGCert from University of Surrey
Low Intensity Psychological Interventions – 2015
Certificate from Centre for Coaching
Coaching – 2020
Primary Certificates from Centre for Coaching
Performance Coaching – 2019
Positive Psychology Coaching – 2021
Coaching Psychology Supervision – 2021
Developmental and Transitions Coaching – 2022
Developing Psychological Resilience – 2022
Level 1 from The Mindfulness Network & Bangor University
Mindfulness Teacher Training – 2021
About Coaching Psychology
At its heart, Coaching Psychology is an approach centred on you as a client and focussed on getting you the results you want by encouraging sustainable change and new ways of thinking, perceiving, doing, feeling and being.
We’ll have an initial conversation to understand your present experience and work out how best to improve your future. We’ll create a personalised plan and by gaining a deeper understanding of the way your mind and body works, you’ll see your hopes, aspirations and dreams become reality.
I’ll provide both challenge and support, a positive and fertile ground for your growth. The responsibility of the outcomes of coaching are yours and your commitment and readiness for action and change is important to the success of coaching.
Every person I have worked with has had a very different journey and destination, that’s the magic of a coaching way of working. It’s as unique as you are.
Here are some examples of the coaching journeys clients have been on:
- Strengths and values exploration
- Working with their brain and not against it
- Improving interpersonal relationships – personal and professional
- Improving their relationship with their body
- Work-life balance
- Stress management
- Transitions – new job, new role, new parent, retirement
- Building resilience
- Increasing self esteem and confidence
- Living life more authentically
- Career progression
Coaching is not an appropriate intervention if you have clinically significant levels of distress, or where a therapeutic intervention would be more appropriate.
If you are in therapy, you can work in a coaching space, but this requires honest disclosure from you. We’ll need to have regular check-ins and strong boundaries in order to keep your coaching and therapy separate.
If you’re currently working with Emily in CBT, it wouldn’t be recommended to work with both of us at the same time.
This is a topic we’ll explore in our initial conversation.
The initial conversation occurs on a one-to-one via video conference platform you can access through our secure system. If you would prefer a telephone session, that can be accommodated.
The investment for the intial conversation of 90 minutes is £150.
Typically our initial conversation involves several key components aimed at understanding your goals, strengths, challenges, and current situation. This conversation is co-created to ensure we both have a say in how we might approach this, to ensure you’re getting the most value from our time together. Here’s what usually happens:
Introductions and getting to know each other
- I’ll give you an idea of my background and approach to my coaching work.
- You’ll also have the opportunity to share a bit about yourself, including personal or professional background
- I’ll ask about your motivations for seeking coaching to get an understanding of your situation.
Exploring your goals or curiosity
- A key part of the initial conversation is understanding what you hope to achieve through coaching. You might discuss goals related to personal growth, career development, leadership skills, work-life balance, or specific challenges you’re facing.
- I will ask questions to establish what has worked for you in the past, what’s going well for you currently, what success might look like and many other questions to get clear on what you want. Each conversation is unique and I will check-in with you throughout our initial conversation to see if we’re covering all we need to.
Assessing Your Current Situation
- I’ll ask questions to assess where you are now in relation to your goals or where we might start, if you are unsure about what direction you want to take or what you’d like to try. This might include exploring your current role, challenges, successes, mindset, and any barriers to achieving what you want.
- It is likely that I will ask about your current day-to-day life, how you’re looking after yourself and about your thoughts, behaviours and feelings in certain situations to identify areas for potential exploration and growth.
Clarifying Expectations
- We’ll discuss what coaching involves and what it doesn’t. I’ll clarify the difference between coaching, therapy, and other forms of support.
- I’ll outline the process, including the frequency and structure of sessions, any assessment tools that might be used, and confidentiality guidelines.
Assessing readiness and commitment
- We’ll explore your readiness for coaching and your level of commitment. This might involve discussing how much time you’re willing to invest and how motivated you are to make changes.
- You’ll have the opportunity to ask any questions you have about the process and decide whether you feel comfortable working with me.
Discussing the coaching process
- After understanding your goals and current situation, We’ll explore a coaching plan together – discussing the different packages, options and ways we can work together to help you get to where you want to be.
- We might outline some short and long-term goals, determine specific areas of focus, and together identify some potential techniques, exercises or reflections you can work on between sessions for ‘quick-wins’ and some ‘feel-good’ to get you started on your journey.
Next Steps
- At the end of the session, we’ll summarise the initial conversation, highlighting key insights, points for further exploration and goals.
- We’ll agree on the next steps, including which package or option suits you, scheduling future sessions, and deciding on the frequency of meetings.
This initial conversation is primarily about establishing a relationship, ensuring a good fit, and beginning to define the coaching journey based on your individual needs.